In–Practice supported agency founder through time of personal and professional transformation (beginning four months postpartum), creating accountability for nearterm goals while helping to design the next chapter.
Engagement: 9-months of retainer services. Weekly meetings 1:1 with CEO.
Experiential Marketing Agency
Founded 2022 - Brooklyn, NY
Eight-figure annual billings with a super tight team
Purpose: Democratize Luxury
Accomplishments:
Define WONU Purpose, craft 5-year Vision, and prioritize company’s strategic objectives
Improve new business capabilities: product offering, client criteria and pipeline, content marketing strategy, commission and referral strategy, etc.
Revise sales material and update marketing surfaces
Set up CRM and deploy for new business outreach and relationship cultivation
Develop community initiative for Black female leaders in creative industries: event concept and ongoing platform
Jade Akintola, Founder CEO of WONU
“Nothing like I expected, yet exactly what I needed...
A genuinely supportive, deep thinker, full of creativity and process, every session with Adam was positive (dare I say fun), allowing me to troubleshoot, posit, and dig deep. I'm incredibly grateful for what I uncovered and the helpful guidance and collaboration Adam provided with enthusiasm.”
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